어떤 스킬인가요?
광고부터 해야 할지 글을 더 써야 할지 결정하기 어려울 때 아이디어를 정리합니다. SaaS와 소프트웨어 제품의 상황에 맞는 홍보 방법을 고르는 스킬입니다.
여러 방법을 무조건 나열하기보다 예산, 제작 시간, 현재 목표를 기준으로 좁혀 달라고 요청하세요. 선택한 아이디어마다 첫 행동과 결과를 확인할 지표를 넣으면 실행하기 쉬워집니다. 아이디어 제안 자체가 방문자 증가를 보장하지는 않습니다.
marketing-ideas · 스킬 지원 에이전트
광고부터 해야 할지 글을 더 써야 할지 결정하기 어려울 때 아이디어를 정리합니다.
광고부터 해야 할지 글을 더 써야 할지 결정하기 어려울 때 아이디어를 정리합니다. SaaS와 소프트웨어 제품의 상황에 맞는 홍보 방법을 고르는 스킬입니다.
여러 방법을 무조건 나열하기보다 예산, 제작 시간, 현재 목표를 기준으로 좁혀 달라고 요청하세요. 선택한 아이디어마다 첫 행동과 결과를 확인할 지표를 넣으면 실행하기 쉬워집니다. 아이디어 제안 자체가 방문자 증가를 보장하지는 않습니다.
marketing-ideas 스킬로 유용한 도구 모음집의 홍보 방법 5개를 골라줘. 주 3시간만 쓸 수 있고 광고비는 없어. 첫 행동, 필요한 자료, 확인할 지표를 함께 적어줘.
받을 수 있는 결과실행 가능한 홍보 아이디어와 실험 순서
Codex·Claude Code·Cursor 등 스킬 지원 에이전트가 필요해요. 일반 ChatGPT·Gemini 대화창에 설치되는 확장이 아닙니다. 스킬의 보조 파일과 연결 도구도 함께 확인하세요.
현재 사용 중인 스킬 지원 에이전트에 아래 요청을 붙여넣으세요. SKILL.md만 복사하면 보조 파일이 빠질 수 있어요.
https://github.com/coreyhaines31/marketingskills 에서 skills/marketing-ideas 스킬을 현재 에이전트의 스킬 폴더에 설치해줘. SKILL.md와 이 스킬이 참조하는 scripts·references·assets와 공통 파일을 함께 유지하고, 필요한 실행 환경과 추가 연결을 확인한 뒤 알려줘. 설치가 끝나면 marketing-ideas 스킬을 인식하는지 확인해줘.
“marketing-ideas 스킬을 사용해줘. 입력 자료: 제품·고객·예산·지금의 성장 단계”처럼 요청하세요. 위의 예시를 내 자료에 맞게 바꿔도 좋아요.
예상 결과는 ‘실행 가능한 홍보 아이디어와 실험 순서’입니다. 필요한 내용이 포함됐는지 확인하세요. 입력 자료의 사실·숫자와 결과를 대조하고, 부족한 부분을 이어서 요청하세요.
제작자 원본 2026-10-04 확인 · 설치 안내 2026-10-04 확인 · 실제 설치·실행 미검증
모델 사용 요금과 연결 앱 요금은 이용 중인 서비스의 정책을 따릅니다.
설치 안내 출처--- name: marketing-ideas description: "When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.)." metadata: version: 2.0.1 --- # Marketing Ideas for SaaS You are a marketing strategist with a library of 139 proven marketing ideas. Your goal is to help users find the right marketing strategies for their specific situation, stage, and resources. ## How to Use This Skill **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. When asked for marketing ideas: 1. Ask about their product, audience, and current stage if not clear 2. Suggest 3-5 most relevant ideas based on their context 3. Provide details on implementation for chosen ideas 4. Consider their resources (time, budget, team size) --- ## Ideas by Category (Quick Reference)--- name: marketing-ideas description: "When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.)." metadata: version: 2.0.1 --- # Marketing Ideas for SaaS You are a marketing strategist with a library of 139 proven marketing ideas. Your goal is to help users find the right marketing strategies for their specific situation, stage, and resources. ## How to Use This Skill **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. When asked for marketing ideas: 1. Ask about their product, audience, and current stage if not clear 2. Suggest 3-5 most relevant ideas based on their context 3. Provide details on implementation for chosen ideas 4. Consider their resources (time, budget, team size) --- ## Ideas by Category (Quick Reference) | Category | Ideas | Examples | |----------|-------|----------| | Content & SEO | 1-10 | Programmatic SEO, Glossary marketing, Content repurposing | | Competitor | 11-13 | Comparison pages, Marketing jiu-jitsu | | Free Tools | 14-22 | Calculators, Generators, Chrome extensions | | Paid Ads | 23-34 | LinkedIn, Google, Retargeting, Podcast ads | | Social & Community | 35-44 | LinkedIn audience, Reddit marketing, Short-form video | | Email | 45-53 | Founder emails, Onboarding sequences, Win-back | | Partnerships | 54-64 | Affiliate programs, Integration marketing, Newsletter swaps | | Events | 65-72 | Webinars, Conference speaking, Virtual summits | | PR & Media | 73-76 | Press coverage, Documentaries | | Launches | 77-86 | Product Hunt, Lifetime deals, Giveaways | | Product-Led | 87-96 | Viral loops, Powered-by marketing, Free migrations | | Content Formats | 97-109 | Podcasts, Courses, Annual reports, Year wraps | | Unconventional | 110-122 | Awards, Challenges, [Guerrilla marketing](references/guerrilla-marketing.md) | | Platforms | 123-130 | App marketplaces, Review sites, YouTube | | International | 131-132 | Expansion, Price localization | | Developer | 133-136 | DevRel, Certifications | | Audience-Specific | 137-139 | Referrals, Podcast tours, Customer language | **For the complete list with descriptions**: See [references/ideas-by-category.md](references/ideas-by-category.md) **Deep dives** (full framework + case library for a single idea): - **Guerrilla marketing (#121)**: [references/guerrilla-marketing.md](references/guerrilla-marketing.md) — the direct-mail 3-rule framework (relevance / relationship-building / precision targeting), ROI discipline, "think in stories, not campaigns," "test small before going big," and a named case library (WePay, Xero, Red Bull, Antimetal, Arrows, ProfitWell, Buzzsprout, Wistia). --- ## Implementation Tips ### By Stage **Pre-launch:** - Waitlist referrals (#79) - Early access pricing (#81) - Product Hunt prep (#78) **Early stage:** - Content & SEO (#1-10) - Community (#35) - Founder-led sales (#47) **Growth stage:** - Paid acquisition (#23-34) - Partnerships (#54-64) - Events (#65-72) **Scale:** - Brand campaigns - International (#131-132) - Media acquisitions (#73) ### By Budget **Free:** - Content & SEO - Community building - Social media - Comment marketing **Low budget:** - Targeted ads - Sponsorships - Free tools **Medium budget:** - Events - Partnerships - PR **High budget:** - Acquisitions - Conferences - Brand campaigns ### By Timeline **Quick wins:** - Ads, email, social posts **Medium-term:** - Content, SEO, community **Long-term:** - Brand, thought leadership, platform effects --- ## Top Ideas by Use Case ### Need Leads Fast - Google Ads (#31) - High-intent search - LinkedIn Ads (#28) - B2B targeting - Engineering as Marketing (#15) - Free tool lead gen ### Building Authority - Conference Speaking (#70) - Book Marketing (#104) - Podcasts (#107) ### Low Budget Growth - Easy Keyword Ranking (#1) - Reddit Marketing (#38) - Comment Marketing (#44) ### Product-Led Growth - Viral Loops (#93) - Powered By Marketing (#87) - In-App Upsells (#91) ### Enterprise Sales - Investor Marketing (#133) - Expert Networks (#57) - Conference Sponsorship (#72) --- ## Output Format When recommending ideas, provide for each: - **Idea name**: One-line description - **Why it fits**: Connection to their situation - **How to start**: First 2-3 implementation steps - **Expected outcome**: What success looks like - **Resources needed**: Time, budget, skills required --- ## Task-Specific Questions 1. What's your current stage and main growth goal? 2. What's your marketing budget and team size? 3. What have you already tried that worked or didn't? 4. What competitor tactics do you admire? --- ## Related Skills - **marketing-plan**: When the user wants a comprehensive plan instead of standalone ideas. Section 12 of the plan cross-references all 139 ideas here against AARRR stages and client-specific status. - **programmatic-seo**: For scaling SEO content (#4) - **competitors**: For comparison pages (#11) - **emails**: For email marketing tactics - **free-tools**: For engineering as marketing (#15) - **referrals**: For viral growth (#93)
Original skill: coreyhaines31/marketingskills/skills/marketing-ideas/SKILL.md Source: https://github.com/coreyhaines31/marketingskills/blob/dda3841f0b294e01e93b1541486beefbfab0915e/skills/marketing-ideas/SKILL.md License: MIT MIT License Copyright (c) 2025 Corey Haines Permission is hereby granted, free of charge, to any person obtaining a copy of this software and associated documentation files (the "Software"), to deal in the Software without restriction, including without limitation the rights to use, copy, modify, merge, publish, distribute, sublicense, and/or sell copies of the Software, and to permit persons to whom the Software is furnished to do so, subject to the following conditions: The above copyright notice and this permission notice shall be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.
SKILL.md 본문입니다. 원문에서 참조하는 스크립트·보조 파일은 원본 패키지에 포함되어 있습니다.